Our Culture Vision
Heads Up Thinking is our Culture vision and informs the way we work and how we live our Purpose and Values. It is our chance to put Culture and Values front and center, make our Culture extraordinary, and unleash the full power and passion of our people.
Why does culture matter? Culture influences how we treat one another each day, the behaviors we reward, who we promote and where we invest. It can serve as a powerful differentiator from our competitors and create an environment that we all are proud of. It also drives growth and long-term financial sustainability. We know that good culture = good business.

Inspire confidence. Empower change.
The 10,000 STORIES CHALLENGE
At KPMG, we celebrate and take pride in the higher purpose behind the work we do. We asked our people to tell us how their role makes a positive impact on the world. Our goal was 10,000 stories, but we ended up with more than three times as many! The results show just how extraordinary our people are, and how we can work together to Inspire Confidence and Empower Change in so many ways.
Our Values
Our Values define who we are, what we believe and what we stand for. They establish a common identity that unites us. At KPMG, we are truly better Together.
"Our values reflect what we believe and expect from one another. Some may argue they are mere words on a page. But words matter, especially these. In particular, it is what we do with these words —and the energy and the passion in how we are living these values every day — that matters most."
- Claudia Saran, Chief Culture Officer
- Integrity. We do what is right.
- Excellence. We never stop learning and improving.
- Courage. We think and act boldly.
- Together. We respect each other and draw strength from our differences.
- For Better. We do what matters
Our Vision – To be the Clear Choice
At KPMG, our goal is not to be the biggest professional services firm. Our goal is to be the best professional services firm. And we define this in a very tangible way through our vision of being the Clear Choice.
For KPMG, being the Clear Choice means that:
- Our people are extraordinary;
- Our clients see a difference in us; and
- The public trusts us.
We believe that living our principles – and living the KPMG Story – will set us apart.
We hope KPMG will be your Clear Choice.

A Strategy for Success
"The recipe for success is good work. Do good work and you will get work. There is no other way."
— William Barclay Peat
This advice, delivered by one of our founders William Barclay Peat, remains as relevant for our firm today as it was a century ago. It's why our people maintain such a relentless focus on quality and providing excellent client service in all we do. We have a clear strategy that is based on taking a long-term, sustainable view about how we build our brand and our success.
A Culture of Innovation
When you join KPMG, you'll collaborate with some of the most talented and innovative people in the profession, across all areas of our business and all organizational levels and functions, to bring our strategy to life every day.
You'll become part of a network of colleagues who share ideas and inspire you to excel and build your career. We want you to be better tomorrow than you are today. If you're ready to imagine where your success can take you, we're ready to help you get there.
Join a team that will inspire you…
Our Promise
With passion and purpose, KPMGers work shoulder-to-shoulder with our colleagues, clients, and communities, integrating innovative approaches and deep expertise to deliver real results.
"I see people who I care about and who I want to work with sitting on either side of me. I'm from a very big family in Jamaica. When I left Jamaica, that was taken from me. You all give me an opportunity to recreate the family environment I have at home, and being able to call you my friends, my family, my brothers, and my sisters is special."
— Nick Washington, Manager - Audit
We will continue to live our story every day.
This is our Promise.