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Diageo case study
Diageo is the world's leading premium drinks business with a collection of international brands including Smirnoff, Johnnie Walker and Guinness. It operates in over 180 countries, generating sales of almost £10 billion a year. While a lot of the work for the annual Diageo Audit is concentrated in the two months of July and August, it involves many hundreds of KPMG employees in approximately 50 offices across our global network of member firms. The assurance work our firms perform continues year-round, and we undertake other specific tasks such as the half-year review results.
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